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1. Annual Marketing Timeline
2. Marketing and Sales Timeline
3. Project Timeline
Project timelines are less abstract than annual timelines. This is where we get deliverables and specific assets. ICO Marketing is essentially a string of completed projects. Because every project has custom components, it is hard to track. Project timelines help you get situated and keep track of deliverables/dates. Volunteers should be practically begging to join the brand!
Projects timelines are very specific and can be broken down into four stages: ideation, planning, execution, measurement.
4. Event Marketing Timeline
Whether it be your crowdsale, crypto meetups, hackathons, and conferences, Event planning is the most specific level of planning you will have to do for ICO marketing. There are four stages of planning an event.