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NFT Influencers

Top NFT Influencers on Instagram

Last Updated: December 17, 2025
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Creators and Influencers

Creators and Influencers

Name Followers Short Bio
Snoopdogg 89M followers Calvin Cordozar Broadus Jr., known professionally as Snoop Dogg, is an American rapper, songwriter, media personality, actor, and entrepreneur.
Gary Vay 10.3M followers Gary Vaynerchuk is a Belarusian-American entrepreneur, author, speaker, and Internet personality, co-founder of Resy and Empathy Wines.
Beeple 2.1M followers Michael Joseph Winkelmann, known as Beeple, is a digital artist recognized for selling NFTs and creating comical works that reflect political and social commentary.
Mark Cuban 2.1M followers Mark Cuban is an American billionaire entrepreneur, television personality, and media proprietor with a net worth of approximately $4.7 billion.
EllioTrades 507k followers EllioTrades provides insights on NFTs and crypto, offering education through live talks and deep dives into NFT marketplaces.
Calvin 1.7M followers Calvin Spiethfel is a musician and influencer known for his energetic pop style and substantial following on social media.
Farokh 196K followers Farokh is an expert in building social communities online and CEO of Goodlife Media, with a significant luxury distribution network on Instagram.
Kirsten Collins 157K followers Kirsten Collins is a 2017 Innovator by the Wall Street Journal, releasing new music monthly with a unique urban pop style.
Kevin Rose 147K followers Kevin Rose is a partner at TRUE VENTURES, focusing on blockchain investments and hosting podcasts about NFTs and finance.
Matty 193K followers Matty is featured in multiple media outlets and is the founder of @themetakey.
Richerd.eth 89M followers Richerd.eth co-founded Manifold to provide NFT creators with tools to develop collections with ease.
Nathanhead.eth 108K followers Nathan Head’s work captures nostalgia with colorful depictions inspired by Korean pop music and urban landscapes.
Medved 87.6K followers Matt Medved is co-founder and CEO of nft now, a leading digital media platform for NFT coverage.
Cozomomedici 9,955 followers Snoop Dogg's alter ego, Cozomo de’ Medici, is known for an impressive NFT collection and community engagement.
Gmoneynft 46.6K followers Gmoneynft is an NFT guru and collaborator known for discussing NFT ownership and authenticity.
Ryandcrypto 18.5K followers Ryandcrypto shares insights on smaller NFT projects and educates followers on potential scams.
Cryptogad 30.7K followers Crypto enthusiast providing daily market analysis and insights on cryptocurrency.
OhhShiny 89M followers Community Capitalist and co-founder of DIGITAL, working with MetaMask and Ethereum.
JRNY Crypto 43.9K followers JRNY Crypto covers news in Bitcoin, altcoins, and blockchain finance with videos and updates.
The Bitcoin Express 9,317 followers Bitcoin-express facilitates cryptocurrency payments, exchanges, and fund transfers.
NFT influencers are people who have above-average experience in creating, collecting, or investing in NFTs. People follow them for advice and guidance on how to navigate the NFT space. And many of them are skilled at breaking down complex topics into key insights that even the most inexperienced users can understand.

How do I promote NFT on Instagram?

Use the following strategies to promote your NFT collection on Instagram:

  • Create A Dedicated Instagram Page.
  • Use Catchy Captions And Hashtags.
  • Create Reels.
    Pay An Influencer.
  • Pay The Advertising Platforms.

Top 20 NFT Influencers on Instagram

89M followers
Snoopdogg
Calvin Cordozar Broadus Jr., known professionally as Snoop Dogg, is an American rapper, songwriter, media personality, actor, and entrepreneur. His fame dates to 1992 when he featured on Dr. Dre’s debut solo single, “Deep Cover”, and then on Dre’s debut solo album, The Chronic.
10.3M followers
garyvee-insta
Gary Vaynerchuk is a Belarusian-American entrepreneur, author, speaker, and Internet personality. He is a co-founder of the restaurant reservation software company Resy and Empathy Wines.
2.1M followers
Beeple
Michael Joseph Winkelmann, known professionally as Beeple, is an American digital artist, graphic designer, and animator known for selling NFTs. In his art, he uses various mediums to create comical, phantasmagoric works that make political and social commentary while using pop culture figures as references.
2.1M followers
mcuban
Mark Cuban is an American billionaire entrepreneur, television personality, and media proprietor whose net worth is an estimated $4.7 billion, according to Forbes, and ranked No. 177 on the 2020 Forbes 400 list.
507k followers
EllioTrades
EllioTrades is the place for information and insights on NFTs and the crypto world at large. Learn everything about non-fungible tokens. Discover the best projects early, watch live talks with the most influential names in crypto, educate yourself with deep dives on non-fungible tokens and NFT marketplaces and join live AMAs to get your questions answered directly.
1.7M followers
calvinspi
Calvin Spiethfel is a popular name in the music and entertainment industries, with his songs gaining thousands of views. He is a top social media influencer, musician, and YouTuber using his numerous platforms to share his message. His incredible style of music and impeccable vocals are setting Calvin apart, earning him a top spot in the music industry.
196K followers
farokh-insta
Farokh or Mr. Goodman to the social media and NFT Community is an expert at building social communities online. He’s currently the CEO of Goodlife Media, owns and operates one of the largest luxury and real estate distribution networks on Instagram (13m+ followers).
157K followers
kirstencollins-insta
Kirsten Collins was named a 2017 Innovator by the Wall Street Journal and has already garnered over 2 million followers in her growing social network. Releasing new music monthly, Kirsten presents a unique urban pop style sporting an energetic vocal style all her own.
147K followers
kevinrose
I work as a partner at TRUE VENTURES, a venture capital firm that invests in early-stage technology startups. At True, I focus on blockchain (NFTs, cryptocurrency, DeFi), consumer internet, and health/wellness. I also host the PROOF and MODERN FINANCE podcasts. PROOF is your podcast for in-depth NFT coverage.
193Kfollowers
He was featured on Gary Vay-Ner-Chuk, CBCRadio, Coindesk and Reuters. Founder @themetakey,

Who are the best NFT promoters?

The most spoken-about NFT project, Bored Ape Yacht Club is a collection of 10000 unique Bored Ape NFTs that has gained massive popularity since its beginning in 2021. Today they are recognized among the most prestigious NFT collections in the world.
89M followers
Richerd.eth
@richerd co-found Manifold to equip NFT creators with the tools they need. This software works with OpenSea, and creators can develop collections of NFTs with ease of navigation.
108k followers
nathan.head
Nathan Head’s colour-rich work captures the mundane in a refreshed nostalgic light. He is inspired by Korean pop music and its accompanying visuals, which is often reflected in his colorful oceans and snapshot style cityscapes.
87.6K followers
Matt Medved is the co-founder and CEO of nft now, the premier web3 digital media platform for NFT coverage and curation.
9,955 followers
Cozomo de’ Medici
Snoop Dogg’s alter ego has maintained a keen interest in several NFT initiatives and amassed an impressive collection. Three Rekt Guy NFTs were recently added to his collection. Furthermore, Snoop tweeted about them with the hashtag “Got #Rekt,” ensuring that the relatively new initiative will garner attention. He subsequently made one of the Rekt NFTs his most recent Twitter PFP.
46.6K followers
gmoneynft
The NFT guru and Bored Ape collaborator in Adidas’s “Into the Metaverse” gmoney saw NFTs use as a “flex” for status online that provided both a guarantee of ownership and authenticity: “But with a NFT, by posting it as my avatar on twitter and discord, I can quickly ‘flex’ with a picture. Ownership and authenticity can be quickly verified online. It has the same effect as wearing that Rolex in real life, but digitally.”
18.5K followers
ryandcryptonft
Ryandcrypto Is an avid NFT Enthusiast similar to Brett, and talks about smaller NFTs projects. He shares insights on projects while also educating followers on potential scams and how to spot one.
30.7K followers
cryptogad-insta
Crypto enthusiast and content creator of daily Crypto Market and Charts analysis.
89M followers
Community Capitalist investing in the metaverse Co-Founder of DIGITAL with @metamask & @etherum
43.9K followers
jrnycrypto-df
JRNY Crypto covers Bitcoin, altcoins, blockchain, fintech and finance. Bringing you the top news and videos in the crypto space.
9,317 followers
the_btc_express
Bitcoin-express is used for everyday payments, exchange and funds transfer for cryptocurrencies.

How can influencers use NFT?

Now, creators can capitalize on the NFT craze to add real value to their fans whilst earning in the process. NFTs align incentives between creators and fans. The more the creator is valued and the higher the demand for their NFTs, the more fans who hold these assets benefit.

Are NFT giveaways real?

NFT giveaways or airdrop scams Here scammers pose as legitimate NFT trading platforms on social media to promote NFT giveaway campaigns also known as airdrop scams. The scammers will offer you a free NFT if you spread their message and sign up on their website.

Author

  • Jeffrey Maganis

    I’m the founder of Crowdcreate, a leading marketing & consulting agency. We've helped grow some of the most successful businesses around the world from B2B to B2C, and across tech, finance, and lifestyle. Crowdcreate is an award-winning full-service consultancy winning multiple awards such as “Top Marketing Firm” by Forbes, CoinBureau, and Clutch. Crowdcreate also runs one of the largest networks of founders, investors, influencers, and creators. Follow me on Twitter and connect on LinkedIn to suggest updates to the list.

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