Introduction
Examples of Large Companies Jumping In
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Large Companies Who Jumped into NFTs
Coca-Cola In NFT
Another surprise to go with our NFTs. A real-life, retro Coca-Cola fridge! Made in Italy. Custom-made and stocked with ice-cold Coca-Cola to be shared with friends. https://t.co/SIJ0HnNfdu#smegusa #NFTcommunity #OpenSeaNFT pic.twitter.com/onCnYveOJw
— Coca-Cola (@CocaCola) July 30, 2021
Lamborghini In NFT
Nike In NFT
Many businesses are betting on the Metaverse and Nike is one of them. The brand built Nikeland in Roblox, an online “metaverse” visited by millions of people every day, in addition to purchasing RTFKT in December.
Here are all the #MNLTH different DNA types for all the Dunks what a beautiful sight ✨👟#nike #rtfkt #mnlth #dunks #sneakers pic.twitter.com/ksiUjuIWnx
— yob.eth (@yob_eth) April 23, 2022
Samsung In Metaverse
Samsung has officially revealed how NFTs will function on their televisions. When you’re not watching the television, purchased NFTs can appear onscreen as ambient art. Nifty Gateway and Samsung Electronics have teamed up to create an industry-first smart TV NFT platform. Nifty Gateway’s platform is now “connected with Samsung’s NFT platform,” allowing you to “browse, display, and interact with NFTs” on Samsung’s premium 2022 TV options, including QLED and Neo QLED models, according to the company’s press release.
Luxury Brands and their NFTs
Louis Vuitton In Metaverse
Louis: The Game was released in August 2021. You’ll be accompanied by a virtual character named Vivienne as you search for and collect exclusive NFT postcards in a virtual world. The game features 10 Vivienne NFTs and challenges to keep every Louis Vuitton enthusiast entertained. Wenew Labs, Mike Winkelmann, and Beeple are among the artists, which are the most renowned and popular artists in the NFT industry. With creative interpretations on its high trends, Louis Vuitton hopes to reach a new and younger audience.
Gucci
Prada
From June 2nd #PradaTimecapsule customers will have the chance to become the first owners of Prada NFT by purchasing a Timecapsule product which also sees #NFT gifted. #Prada also launches #PradaCrypted the brand’s new community server on Discord. https://t.co/0ZZMaeKL1B pic.twitter.com/WofZryJp2K
— PRADA (@Prada) May 30, 2022
Fast Food Brands’ Presence in NFTs
McDonald’s
i present to u the most important NFT. RT for a chance to win one of ten exclusive #McRibNFT
— McDonald's (@McDonalds) November 1, 2021
no purch. nec. 50 U.S./DC, 18+ only. winners need crypto wallet to receive NFT. rules: https://t.co/2QRhsPlpur pic.twitter.com/KYmWI67PhG
Web 3
Burger King
We teamed up with @BurgerKing for a gamified #NFT experience. Get your #KeepItRealMeals box & scan the QR code. 🔥
— Sweet (@sweet) September 21, 2021
(No pur. nec. 50 US/DC 18+. https://t.co/3OXSrY8Zsm acct reg req. Ends 10/10/21 or when Game Pieces exhausted. Rules, entry, odds & details https://t.co/vIdNx0HQzT) pic.twitter.com/ZRwkYMGKs4
Taco Bell
Our Spicy Potato Soft Tacos can now live in your hearts, stomachs and digital wallets. https://t.co/IC8b45lmd9 pic.twitter.com/FJUcuwCuyy
— Taco Bell (@tacobell) March 8, 2021
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Web 3
Summary
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Author
Jeffrey Maganis
I’m the co-founder of Crowdcreate, a leading marketing & consulting agency. Crowdcreate has been a global pioneer in marketing some of the most successful businesses around the world ranging from tech and blockchain, to lifestyle and business. Crowdcreate is an award-winning full-service consultancy winning multiple awards such as “Top Marketing Firm” by Forbes, CoinBureau, and Clutch. Crowdcreate also runs one of the largest networks of founders, investors, influencers, and creators. Follow me on Twitter and connect on LinkedIn to suggest updates to the list.