Introduction
What do DogeCoin, Safemoon, Shiba Inu, Tron, Celsius Network, and Bitcoin all have in common? A decentralized crypto marketing strategy. What does that mean? In this article, we’re going to break down this strategy you can leverage to grow your crypto company.
Crowdcreate is a leading crypto & NFT growth marketing agency and advisory. Few firms have been in the blockchain industry since 2017. Crowdcreate has been a global pioneer in launching and scaling some of the most successful projects in blockchain and Web 3.0. Crowdcreate is an award winning full-service consultancy being named “Top Crypto Marketing Firm” by Forbes, CoinBureau, and Clutch. Crowdcreate also runs one of the largest networks of crypto founders, investors, influencers, and creators.
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What is Decentralized Crypto Marketing?
Did you know there is a way to leverage the crowd to do your crypto social media marketing for you?
This is called decentralized crypto marketing. Bitcoin is the best example for this. It’s created a global community that talks about it everyday, regularly shares content to social media, and talks about it’s ecosystem.
On any given day, you’ll hear about Bitcoin in the news. Why? Decentralized crypto marketing.
Example of Crypto Marketing Strategy - Bitcoin Laser Eyes
How to Use Social Media Marketing for Crypto
The examples are countless. Dogecoin is the perfect example of a decentralized marketing strategy. That is, leveraging the power of the crowd to be brand ambassadors for your project. They will recruit more users, create content for you, post memes, post videos, and more. Dogecoin successfully made Elon Musk it’s biggest brand ambassador. You’ll notice that the coin would pump whenever Elon Musk talked about the project.
How do you do this? Connect and reach out to the top crypto investors and influencers. You can use Crowdcreate’s crypto investor and influencer database if you need help.
Crowdsourcing Crypto Marketing Content
Don’t be afraid to ask your community to create content for you. Check out SafeMoon’s crypto marketing strategy where they get their community members excited and re-tweeting their project.
Need a Crypto & NFT Marketing Agency?
Need a Crypto & NFT Marketing Agency?
Leverage Crypto Twitter, YouTube, Discord and Telegram
Here are some of the best examples of companies leveraging different social media platforms to get their message across.
#1 - Crypto Twitter Marketing
SafeMoon started out as a sh*tcoin but has now turned into one of the largest cryptocurrencies because of it’s viral Twitter marketing techniques. Want to create your own army of Twitter influencers?
#2 - YouTube Crypto Marketing
Watch Celsius Network utilize an army of brand ambassadors and a crypto referral program to onboard users. They are now one of the largest wallet holders for interest bearing accounts.
#3 - Discord Crypto Marketing
Discord and Telegram are the two largest crypto community platforms to build an audience. Not sure which one to choose? Read our crypto community building article here. Here’s an example of cryptopunks, one of the most successful NFT crypto projects in the world. They have fostered a strong community for his fans to chat out it’s NFT collectibles. This is a great way to announce new drops and market your NFTs. Another example would be to launch your own NFT crypto conference.
#4 - Telegram Crypto Marketing
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Use Social Media Marketing for Crypto & NFT
Decentralized marketing is leveraging the power of the crowd to grow your brand awareness faster than you could on your own. By building a community, you can crowdsource your hype machine and content creation.
By incentivizing, and reaching out to influencers, power users, content creators, and early adopters, you’ll be able share similar successes such as DogeCoin, Safemoon, Shiba Inu, Tron, Celsius Network, and Bitcoin.
Need help with crypto marketing? Contact our team at Crowdcreate.
