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How to Build an Engaged Discord Community

Last Updated: May 29, 2025
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The Importance of Discord in the Crypto Space

Discord has become a crucial platform for crypto communities, evolving beyond its gaming roots to serve as a hub for blockchain projects, DeFi initiatives, and Web3 discussions. While Telegram was once the primary communication channel in the crypto space, the shift toward Discord has been rapid due to its advanced features, structured channels, and powerful bot integrations.

Crypto projects use Discord to foster deeper engagement, allowing teams to interact with their communities, provide updates, and organize discussions in a more structured way. Whether it’s for a token launch, DeFi protocol, or blockchain development project, an active and well-managed Discord server plays a vital role in community growth and project success.

With tools like automated bots, moderation features, and analytics, Discord offers an efficient way to build and maintain a thriving crypto community. As the industry continues to evolve, having a strong, engaged Discord presence has become essential for long-term success.

We also do not see NFT groups on Telegram anymore, as they have all moved to Discord. Discord has the tools and easy-to-install bots to build an engaged community, which is essential for the success of your crypto or NFT project.

Increase Your Discord Community Engagement

The whole point of having a community is to keep them engaged. You’ll need to keep your members involved by starting new conversations, participating in discussions, and overall enabling a fantastic community to create a great atmosphere. This can be accomplished through posing questions, responding to messages, and making members feel welcome to contribute in general. There are various ways of increasing community engagement.

Recommended Ways to get Your Community Going.

Assigning community managers to moderate the channel

  • This might be your brand’s community managers or chosen community members who desire to play a bigger part in the server’s management. This aids in the organization and smooth aoperation of the business.
  • Users will turn to these individuals if they have any inquiries or concerns. In addition, these moderators should be very active and engaged on the server.
  • Moderators can help welcome new members, guide them around the project, and explain the process and FAQs of the project, which might seem confusing initially to new users who just jumped onto the channel.

Getting the Right Bots into Your Server

Discords have the best places to get bots to work to make your server into a more engaging space. With the help of these bots, you’ll be able to help track and retain users on your server.

You can find out about things like peak hours, or when the majority of users are online. You can use this information to plan a variety of activities during that time range, including simple talks, competitions, giveaways, and other sorts of community interaction.

Here are some examples of bots commonly used in Discord communities.

Mee6.xyz

From channel verification to embedding messages, awarding users xp points – mee6 is the basic bot to every Discord server for engagement.

Server Stats Bot

Server Stats Bot
Showcase your server’s statistics on the main Discord page

Invite Tracker

Invite Tracker
Need to audit the marketeer that you’ve engaged? The invite tracker would probably be the best bot that does the job well. You will be able to track which user invited who, when the user has joined Discord and if the user leaves the channel. This serves as a good tool to monitor your userbase.
audit the marketeer

Tweet Shift

Managing multiple platforms can be very time consuming, thankfully, there is a Twitter bot on Discord that does the job for you. Invite this bot to the server and it will be automatically updated on your server.
Managing multiple platforms

CollabLand

Collabland

Collabland allows users to verify themselves by connecting their wallet to Collabland and showing proof that they own the asset and this opens them up to a new Discord channel where only holders hang out.

Usually these channels would provide users privileged information where the general non-holders have no access to.

Collabland

Introduce Activities to Keep the Community Active

Host events like competitions, freebies, tournaments, rumbles, and games to make your server worth spending the time for your users. Bots can also help to promote game play.
These game bots can help you with your server engagement

Mee6

Mee6
Users can check in daily and win coins. The default coin is “Mee6” coins, which the server owner is able to change the name to suit their Discord channel’s theme. Users check in and earn coins in exchange for a prize.

Rumble Royale Bot

Rumble Royale Bot
Rumble Royale is a battle royale bot; every player will be put into a game where they fight against each other till there is only one winner +

Gartic Bot

Gartic Bot

Giveaway Bot

Let users raffle for a Giveaway and stand a chance to win prizes. This can be used to gauge how many users are actively keeping an eye on your server as well!
Giveaway Bot
win prizes

Quiz And Trivia

Gaming nights are a popular Discord event idea and consist of members playing games or quiz nights. You might also have themed quizzes with questions based on a specific theme. You might conduct a poll to see whether members want to participate in a quiz night and be a part of a team. Then, based on the members that responded, you might assign them to different teams at random. This quiz bot would be able to do the job.

Have Quiz And Trivia

Create Polls - Discord Poll

Polls are another great engagement idea, which can help gauge opinions of server members about particular topics. They’re also a great way to help encourage engagement in your server and to spark new discussions also since many of those who voted in the poll might also want to express why they’ve voted a particular way.

Simple Poll bot is an easy to use bot to set up polling.

Create Poll

Run a Meme or Art Competition

Another event idea is a competition, in which members compete for a range of exciting rewards. It’s entirely up to you whether or not to add prizes; members may prefer to compete for the title of winner instead. Including a little award at the end, on the other hand, may help to increase participation.

If you promote the competition on social media, it might be a great method to increase the number of people who join your server. Contests are a great method for your members to demonstrate their abilities. It’s a fantastic approach to provide creators with a platform to share their work with the rest of the world.

Participants may also have a sense of contribution to their community as a result of the contents, as they will have contributed to the server’s development.

A great example of this would be art contents for emojis, profile pictures of self-hosted bots, the server icon, and even the server banner.

Artists can give back to the community and gain exposure, and the community can show appreciation to artists.

Meme or Art Competition

Let's Build your Discord Community!

Community building has always been our expertise. If you are looking for organic user growth, you have found your way to the right place. Book a call with us to connect to discuss plans on your community growth strategy.

Author

  • Jeffrey Maganis

    I’m the founder of Crowdcreate, a leading marketing & consulting agency. We've helped grow some of the most successful businesses around the world from B2B to B2C, and across tech, finance, and lifestyle. Crowdcreate is an award-winning full-service consultancy winning multiple awards such as “Top Marketing Firm” by Forbes, CoinBureau, and Clutch. Crowdcreate also runs one of the largest networks of founders, investors, influencers, and creators. Follow me on Twitter and connect on LinkedIn to suggest updates to the list.

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