Cloudbet x Crowdcreate
Affiliate Marketing for Online Casinos: Cloudbet Case Study
Client Overview:
Cloudbet is a leading online gambling and casino platform that specializes in offering a diverse range of gaming options, including sports betting, live casinos, and virtual games. Known for its user-friendly interface, high security standards, and theand the the ability to accept over 30 cryptocurrencies with the best odds on the market.
Founded in 2013, Cloudbet is the oldest and most trusted Bitcoin sportsbook and casino operator. Cloudbet requires no KYCs and allows users to immediately withdraw their winnings/funds.
The Challenge
One of the primary challenges Cloudbet faced was the difficulty in finding influencers who have a genuine mix of interest and influence in both the web3 and gambling sectors. This niche audience is not only hard to find but also time-consuming to engage with effectively. Additionally, navigating the regulatory landscape and ensuring compliance with advertising standards in different regions added another layer of complexity.
The Solution
By partnering with Crowdcreate, Cloudbet gained access to a vast network of influencers who were already vetted and proven to be effective in similar campaigns. Crowdcreate provided recommendations for influencers that would be the best fit for Cloudbet’s unique needs and at the same time, reached out to gambling influencers that are not in the roster.
The Results
Our Process
Research and Outreach to Influencers:
Crowdcreate conducted extensive research to identify influencers within and outside their network who had a strong presence in the gambling and web3 communities. They reached out to these influencers to negotiate their rates and bring them on board as affiliates of Cloudbet. This thorough approach ensured that Cloudbet was able to collaborate with high-quality influencers and at the same time, review the results of their previous campaigns to ensure that they’ll get the best results possible.
Affiliate Marketing:
Crowdcreate worked with these influencers and had them sign up as affiliates in Cloudbet’s influencer program. Crowdcreate helped convince the influencers by highlighting the benefits they could receive, such as earning 50% of the payments made upfront.
Strategy and Campaign Brief:
In collaboration with the Cloudbet team, Crowdcreate developed a detailed campaign brief. This brief highlighted Cloudbet’s key features and unique selling points that influencers can talk about, such as:
- Earn a bonus of up to 5 BTC
- High-level security ensuring funds are safu
- No KYC required for transactions
- Fast transactions and withdrawals
Tweets:
Telegram Community:
Video Integration:
Summary
Through a strategic partnership with Crowdcreate, Cloudbet successfully navigated the challenges of influencer marketing within the gambling and web3 sectors. By leveraging Crowdcreate’s extensive network and expertise, Cloudbet was able to achieve remarkable results, including over 2,400 new sign-ups and a significant increase in their social media following. This case study highlightshighights the effectiveness of targeted influencer marketing in driving growth and engagement for online gambling platforms.
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