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Top Broker Dealer

Top Broker Dealer

Last Updated: December 17, 2025
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Top Broker Dealer

LPL Financial LLC is a wealth management firm that serves as an independent broker-dealer, RIA custodian, and/or provider of third-party services for financial advisors and investors. Founded in 1989, LPL Financial is considered the largest independent broker-dealer in the United States, with over 17,500 financial advisors, more than $1 trillion in advisory and brokerage assets, and generated approximately $5.9 billion in annual revenue for the 2020 fiscal year. LPL Financial offers innovative tools, unique market insights, and personalized solutions for investment and wealth management

Osaic, formerly known as Advisor Group, is one of the largest providers of wealth management solutions in the United States, serving approximately 11,000 financial professionals managing more than $515 billion in assets. The firm was founded in 2002 by American International Group (AIG) and was later acquired by Reverence Capital Partners in 2019. Osaic has a pledge to interview at least one qualified female candidate for every open position, and as of 2023, 7 out of 21 senior executive positions at Osaic were filled by women leaders who were promoted internally or hired externally

Lincoln Financial Network is a national network of financial professionals that includes independent broker-dealer and registered investment advisory firms. It is a subsidiary of Lincoln Financial Group, a Fortune 500 company. The company provides financial planning, investment management, and insurance services to individuals and businesses

Northwestern Mutual is a leading American financial services company founded in 1857, offering various forms of insurance such as life, disability, and long-term care, alongside annuities and investment advisory services. Based in Milwaukee, Wisconsin, it ranks amongst the nation’s largest corporations and has over 6,700 employees. The company distributes earnings to eligible policyholders annually and maintains a strong presence within the industry, having grown through strategic expansion since its origins in Janesville, Wisconsin

Ameriprise Financial Services LLC is a diversified financial services company and bank holding company that provides financial planning products and services, including wealth management, asset management, insurance, annuities, and estate planning. The company was founded in 1894 and has remained true to its vision of putting clients’ interests first. With more than $1 trillion in assets under management and administration, Ameriprise Financial is one of the largest diversified financial services firms in the U.S. and has more than 10,000 financial advisors worldwide.

MML Investors Services, LLC is a registered broker-dealer and investment adviser that offers a variety of financial services, including investment strategy recommendations, securities transactions, and managed accounts. They operate under the umbrella of MassMutual and serve as both a principal broker-dealer and an investment advisory firm. Clients benefit from a broad selection of investment options and financial planning services, although there have been instances of regulatory scrutiny concerning supervision failures and conflicts of interest

Founded in 1962, Raymond James is a prominent American financial services firm headquartered in St. Petersburg, FL. Initially established by Bob James, the company emphasizes client-centricity, independence, integrity, and conservative risk management. Raymond James offers diverse financial services such as retail banking, commercial banking, insurance, investment banking, wealth management, and more, serving individual investors, corporations, and municipalities worldwide. Currently, the firm boasts over 8,700 financial advisors and manages approximately $1.09 trillion in total client assets

MML Investors Services, LLC is a registered broker-dealer and investment adviser that offers a variety of financial services, including investment strategy recommendations, securities transactions, and managed accounts. They operate under the umbrella of MassMutual and serve as both a principal broker-dealer and an investment advisory firm. Clients benefit from a broad selection of investment options and financial planning services, although there have been instances of regulatory scrutiny concerning supervision failures and conflicts of interest

Cambridge Investment Research, Inc. is a United States-based broker-dealer and asset management firm headquartered in Fairfield, Iowa. The company was founded in 1981 and mainly works as a broker-dealer, but also manages investment assets through its subsidiary Cambridge Investment Research Advisors Inc. It is one of the largest independent broker-dealers in the United States, with over $151 billion in assets under advisement and more than 900 home office associates as of September 30, 2023

Avantax Wealth Management is an integrated financial services provider encompassing investment management, financial planning, and insurance services. Established in 1983, the company operates through two subsidiaries—Avantax Investment Services and Avantax Advisory Services—which together offer brokerage, direct account, and investment advisory products through a network of approximately 3,750 financial advisors nationwide. With a focus on minimizing tax implications, Avantax aims to optimize wealth creation and preservation strategies for individuals and families

Securities America Inc. is a wealth management firm owned by Advisor Group Holdings, Inc. that provides back office, technology, regulatory, and operational support to financial professionals to help manage their clients’ financial accounts and develop appropriate investment strategies based on their goals. The firm is regulated by FINRA and the SEC. Securities America is transitioning to Osaic Wealth, Inc. as part of Advisor Group’s rebranding to One Securities America

Transamerica Financial Advisors, Inc. is a broker-dealer and registered investment advisor that helps people prepare for their financial futures. They offer research-backed answers, solutions, and products for retirement, employee benefits, life insurance, annuities, and investments. Transamerica Financial Advisors has been helping clients prepare for their financial futures since 1984.

Woodbury Financial Services is a financial advisory firm that provides a range of investment and insurance products to individuals and businesses. As part of Advisor Group, it offers wealth management and investment planning services to its clients. The company is rebranding to Osaic Wealth, Inc. as part of Advisor Group’s transition to Osaic.

Commonwealth Financial Network is a company that provides brokerage services, investment advisory, retirement planning, and portfolio management services. They offer core account sweep programs to hold cash balances while awaiting reinvestment for eligible accounts. The company operates in the State of Minnesota

Atria Wealth Solutions offers comprehensive wealth management services through innovative technology, premium support, and world-class products. Their focus lies in simplifying operations and enhancing client relationships, providing efficient end-to-end tools for financial professionals. With a strong commitment to personal connections, Atria prioritizes the development of practical and personalized technologies, fostering a supportive environment for growth within their extensive network

Park Avenue Securities LLC is a broker/dealer that provides financial professionals with products and tools to help clients achieve financial success. It is a wholly owned subsidiary of Guardian, one of the largest and oldest mutual life insurance companies in the US, and works with Pershing, a leading provider of global financial business solutions. Park Avenue Securities offers investment advisory services and fee-based financial planning through investment adviser representatives.

Principal Securities, Inc. is a subsidiary of Principal Financial Group, specializing in investment advisory activities and serving as a retail broker-dealer since the early 1970s. Based in Des Moines, Iowa, Principal Securities offers a variety of financial products and services, such as mutual funds, annuities, and brokerage accounts, to assist financial professionals in meeting their clients’ needs. With a global presence, Principal Securities operates through international affiliates and maintains strong partnerships with entities like Fidelity Clearing & Custody Solutions, ensuring extensive resources and compliance with regulatory bodies like the SEC and FINRA

Kestra Financial is an industry-leading independent broker-dealer that provides comprehensive support and services to independent financial professionals. The company offers a range of solutions, including advisory services, wealth services, and investment services, through its various subsidiaries such as Kestra Advisory Services, Kestra Private Wealth Services, and Kestra Investment Services.Kestra Financial is known for its commitment to empowering financial advisors and enabling them to serve their clients effectively

SagePoint Financial, Inc. is a broker-dealer licensed in all 50 states with $27 billion total client assets under administration and 1,891 affiliated advisors. They offer securities and investment advisory services through Osaic Wealth, Inc., a broker-dealer, registered investment adviser, and member of FINRA and SIPC. SagePoint sells products and services including retirement and estate planning, securities trading, and insurance

Waddell & Reed Financial Advisors is a pioneering firm established in 1937 that offers comprehensive financial planning services across the United States. Founded by war veterans Chauncey Waddell and Cameron Reed, this company helps individuals, families, and businesses develop customized strategies to reach their financial goals. With over $48 billion in assets under management as of May 2021, Waddell & Reed operates through various channels, such as a nationwide network of financial advisors, unaffiliated brokers, and institutional investors

Author

  • Jeffrey Maganis

    I’m the founder of Crowdcreate, a leading marketing & consulting agency. We've helped grow some of the most successful businesses around the world from B2B to B2C, and across tech, finance, and lifestyle. Crowdcreate is an award-winning full-service consultancy winning multiple awards such as “Top Marketing Firm” by Forbes, CoinBureau, and Clutch. Crowdcreate also runs one of the largest networks of founders, investors, influencers, and creators. Follow me on Twitter and connect on LinkedIn to suggest updates to the list.

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