Crowdcreate, a Leading NFT Marketing Agency, provided
The strategic collaboration between Crowdcreate and TP-Link included our team carefully selecting micro-influencers on TikTok.
Crowdcreate meticulously researched influencers in the smart home, routers, and security cameras space, ensuring alignment with TP-Link’s products. Qualifying influencers based on cost-per-view metrics, the agency selected those with significant reach and audience engagement.
Crowdcreate negotiated competitive prices with influencers, optimizing TP-Link’s budget for maximum impact.
Collaborating with TP-Link, Crowdcreate developed content strategies that match with influencers’ online personas, ensuring an organic campaign narrative for the Deco XE75 Pro and Tapo ColorPro.
Seamlessly integrating the TikTok Shop, Crowdcreate also facilitated a direct link to Amazon for a streamlined user journey, enhancing the likelihood of conversions.
@sam.shan.shops These cameras bring so much peace of mind 😅📸 #homesecuritycamera #amazonhomefinds #amazonhomeideas #amazonmusthaves2024 #tplinkpartner #amazonhomefinds2024 #amazonhome #amazonhomehacks #amazonbestseller ♬ original sound - Sam Shan Shops 🦋
@invadermoon No one likes slow internet so do yourself a favor and get the fastest speeds you can. Eliminate all the deadzones of your house @TP-Link #wifi #wifispeed #wifirouter #tplink #tplinkrouter #xe750pro #decoxe75 #wifimeshsystem #tech #techtok ♬ original sound - InvaderMoon | Tech Creator
@colinwasson Upgrade your home internet with a reliable mesh WiFi network, TP-Link Deco XE75 Pro! (🔗 Link on my page! Use CODE: 10COLIN valid 9/30-11/9) #sponsored #meshwifi #tplink #homeinternet #wifispeeds #ethernet #meshwifisetup #internetspeed #tplinkdeco #pcsetup #gamingsetup ♬ original sound - colinwasson | Tech Creator
@ourfavoritefinds If you dont have a mesh WiFi system in 2023, what are you even doing… #tplinkpartner #tplink #meshwifi #betterwifi #decoxe75 #ourfavoritefinds ♬ original sound - Logan Nathanson
@akooma_ If your wifi speeds arent treating you well, check out this mesh system from TP link. It fixed all my lag problems #tplink #decoxe75 #howtospeedupwifi #howtostoplagging #pcgaming #internetfi ♬ Write This Down (Instrumental) - SoulChef
In partnership with TP-Link, Crowdcreate strategically utilized the power of TikTok to catapult the Deco XE75 Pro router and Tapo ColorPro night vision camera into the spotlight. Through meticulous influencer selection, negotiation, and content strategy, the campaign achieved an estimated 1.3M views and 500+ engagements. With a focus on TikTok Shop integration, Crowdcreate ensured a seamless path from engaging content to direct product purchase, successfully enhancing TP-Link’s visibility and sales within the US market.
